Coventry University logo
  • Tuition Fee:
  • Local: $ 8.59k / Module
  • Foreign: $ 11k / Module
  • Languages of instruction:
  • English

    Description

    There is a growing demand from the sports industry for graduates with expertise in sport marketing and this course gives you a firm understanding of everything you will need to know, plus a solid foundation of management principles. You will learn the principles and frameworks related to marketing management from a sport perspective and understand how to apply such theory.
    If you choose this course you will benefit from:

    • Practical experience developed from field visits and volunteering opportunities within the sport industry that give you a platform to apply your sport marketing theory;
    • Opportunities to undertake work placement and industry experience through client projects and volunteering so that you build your professional networks and increase your employability;
    • Experienced teaching staff who bring professional or research expertise into their teaching;
    • Opportunities to apply to work with the Centre for the International Business of Sport (CIBS), which collaborates with some of the world’s leading sports organisations on national and international research projects;
    • The opportunity to attend Coventry Sporting Conversations;
    • The option to study for a semester in one of our associate universities such as China or in Europe or the United States;
    • The opportunity to attend international seminars delivered by the German Sports University, Cologne;
    • Coventry Business School is currently a member of European Foundation of Management Development (EFMD) and the Association of UK Business Schools (ABS).

    Detailed Course Facts

    Tuition fee
    • GBP 8586 Module (EEA)
    • GBP 10950 Module (International)
    Start date September 2015 Duration full-time 36 months Languages Take an IELTS test
    • English
    Delivery mode On Campus Educational variant Part-time, Full-time Intensity Flexible

    Course Content

    You will develop your skills in research, analysis and problem-solving, reasoned argument, decision-making, communication, information technology, teamwork and leadership.
    At the same time, you will study a range of sport marketing subjects including: Introduction to Sport, Managing People in the Sport Industry, Sport Marketing, Sport and Event Strategy, Sponsorship and Strategic Issues for the Sport Industry, Sports PR and Media.
    You will also undertake practical skills subjects throughout the three years that will enhance your practical management and employability skills. These include a research topic and an optional internship topic within a company.

    Your course will be based on a series of group lectures and smaller seminars or workshops. Seminars and workshops are interactive and may involve hypothetical problem questions, case studies and the analysis of more theoretical issues. In addition, your personal tutor will review and discuss your progress with you and will be available for advice.


    UK requirements for international applications

    Universities in the United Kingdom use a centralized system of undergraduate application: University and College Admissions Service (UCAS). It is used by both domestic and international students. Students have to register on the UCAS website before applying to the university. They will find all the necessary information about the application process on this website. Some graduate courses also require registration on this website, but in most cases students have to apply directly to the university. Some universities also accept undergraduate application through Common App (the information about it could be found on universities' websites).

    Both undergraduate and graduate students may receive three types of responses from the university. The first one, “unconditional offer” means that you already reached all requirements and may be admitted to the university. The second one, “conditional offer” makes your admission possible if you fulfill some criteria – for example, have good grades on final exams. The third one, “unsuccessful application” means that you, unfortunately, could not be admitted to the university of you choice.

    All universities require personal statement, which should include the reasons to study in the UK and the information about personal and professional goals of the student and a transcript, which includes grades received in high school or in the previous university.


    program_requirements

    Requirements

    Essential Entry Requirements:
    • 5 GCSEs at grade A*-C including English Language and Mathematics, or specified equivalents.
    Typical Offers
    • A-Levels: BCC
    • BTEC Level 3 Extended Diploma: DMM
    Access: The Access Diploma to include 30 Level 3 credits at Merit. Access applicants can meet the GCSE requirements through their current studies and do not need to have these qualifications separately.
    • International Baccalaureate Diploma: 28 points

    Work Experience

    No work experience is required.

    Related Scholarships*

    • Academic Excellence Scholarship

      "The Academic Excellence Scholarship can provide up to a 50 % reduction in tuition per semester. These scholarships will be renewed if the student maintains superior academic performance during each semester of their 3-year Bachelor programme. The scholarship will be directly applied to the student’s tuition fees."

    • Access Bursary

      Bursary for UK students all subjects where the variable tuition fee rate is payable.

    • Alumni Bursary

      Alumni Bursary for UK Undergraduate students

    * The scholarships shown on this page are suggestions first and foremost. They could be offered by other organisations than Coventry University.

    Funding

    Merit Scholarship Scheme

    Merit Scholarship scheme: £1,000, in year one only and based on academic performance.

    • Available to all international students applying for full-time undergraduate and postgraduate programmes at Coventry University.
    • Scholarships are allocated on the basis of academic merit. (Postgraduate applicants must hold 2.1 or equivalent, undergraduate applicants must hold A-levels or equivalent at grades BBC)
    • There is no separate scholarship application process: all undergraduate applications from self-funded international students from any non-EU country and postgraduate applications from international, will automatically be considered for a merit award. You will not have to do anything, if you are successful you will be notified in due course by the International Office.
    University Research Studentship Scheme

    Occasionally, funding becomes available to enable the University, either centrally, through one of the faculties or from other sources, to offer research studentships in specified topics or fields of study.

    Science Without Borders

    Brazilian students are able to apply for full scholarship - including tuition fees and accommodation - to study undergraduate sandwich programmes at Coventry University.

    Commonwealth Scholarship Scheme

    The Commonwealth Scholarship Commission in the United Kingdom (CSC) offers opportunities to Commonwealth citizens to study in the UK, as part of the UK's contribution to the international Commonwealth Scholarship and Fellowship Plan.

    If you are a citizen of a developed Commonwealth country, you can apply for:

    Scholarships for PhD and split-site (PhD) study

    If you are a citizen of a developing Commonwealth country, you can apply for

    • Scholarships for Masters, PhD, or split-site (PhD) study at UK universities
    • Shared Scholarships for Masters study at selected UK universities

    If you are a citizen of the Maldives, St Helena or the Seychelles, you can apply for:

    • Scholarships for undergraduate study at UK universities
    Ferguson Trust Scholarships

    Ferguson Trust Scholarships are made available through the generosity of The Allan & Nesta Ferguson Charitable Trust. The Trust was set up in memory of two generations of the Ferguson family to promote education, international friendship and understanding, and the promotion of world peace and development. The Trust supports people from low-income and conflict-affected regions who want to improve their knowledge of peace and reconciliation. Scholarship amounts vary and are dependent on individual circumstances and assessment.

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